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Pakistan minister praises PATA industry support

Pakistan Federal Minister for Tourism Maulana Atta-ur-Rehman has praised the work of PATA in supporting his country’s campaign to attract more visitors. The Association, in conjunction with the well-established and highly influential PATA Chapter in Pakistan, briefed industry leaders at seminars in Karachi and Islamabad as part of a week-long visit led by PATA’s membership chief Jackie Tisapramotkul to provide support and offer counsel to private and public organisations. The theme of both seminars, which featured keynote presentations from Thailand-based PATA member Bert van Walbeek, was ‘Tourism marketing in difficult times – mission impossible?’.

Jackie Tisapramotkul, Associate Director-Membership Services, says, “There is no doubt that the PATA initiative has been well received. The Minister was extremely grat eful for the Association’s continued support to his Ministry, the Pakistan Tourism Development Corporation and the many other organisations working together to raise the profile of the country’s attractions for tourists and travellers.”

We, in turn, at PATA are extremely grateful to the Minister for his support and active involvement in our seminars as well as the country’s national carrier and PATA member PIA. We value highly our long-term friendship with the government and the people of Pakistan.” The Ministry of Tourism in Pakistan is a long-standing supporter of PATA, having joined the Association in 1971.
Jackie Tisapramotkul added,”We must give praise to the efforts of our Chapter colleagues in Pakistan and, in particular, the Chapter chairman Akbar Shareef. Their dedication ensured that our seminars were an outstanding success.” Minister Atta-ur-Rehman was a notable visitor to the PATA annual meeting and business forum in Macau last April.

PATA acknowledges the help, support and generous sponsorship of many travel and tourism organisations in Pakistan including: Pakistan International Airlines, Cathay Pacific, Federation of Pakistan Chambers of Commerce & Industry, Serena Hotel Islamabad, Travel Agents Association of Pakistan, Regent Plaza Hotel Karachi and the Karachi Sheraton Hotel.

This article is quoted from the newsletter PATAnews from PATA . The article was originally published on 2009-06-03. This article is uploaded by Majbritt Thomsen, administrator on ‘Views On Tourism’.

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Posted in Best practice, Cooperation and network, Development, Pakistan, Performance and management, Policy.


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