Tourism Intelligence International: Travel and Tourism’s Top Ten Emerging Markets

Tourism Intelligence International has published a new report: Travel and Tourism’s Top Ten Emerging Markets. Read the table of contents.

With international travellers projected to almost double by 2020, to approximately 1.6 billion, the most significant increases are expected to take place in markets like China, India and South-East Asia. Eastern Europe completes this picture, followed by the Latin American and finally African markets. These markets are often referred to as “emerging markets”.

This report addresses the travel potential of travel and tourism’s top emerging markets: Brazil, China, Eastern Europe (Belarus, Bulgaria, Czech Republic, Hungary, Moldova, Poland, Romania, Slovakia, Ukraine), India, Russia, South Africa and The United Arab Emirates.

This Report from Tourism Intelligence International addresses, investigates and explains key aspects of these travel markets:

- Size & significance;
- Key driving forces for travel market growth;
- What are the current and preferred destinations for outbound travellers;
- How do these travellers think, feel and behave;
- What do they do on holiday;
- How do they plan and book travel;
- What means do they use to travel to their destinations;
- How satisfied are they with the trips abroad;
- What are their motives for travel;
- What are the new travel markets for these new travellers;
- How much do they spend;
- Where do they aspire to travel to;
- What does the future hold;
- Are these travellers “old” or “new” tourists;
- Do they travel independently or use packaged tours;
- How do they differ from the traditional markets such as the US, UK, Germany, France, etc.
- What are their preferred destinations and;
- What are their aspirational/dream destinations?

This article is quoted from a Tourism ROI article on the report Travel and Tourism’s Top Ten Emerging Markets, by Majbritt Thomsen, administrator on ‘Views On Tourism’.

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