Why We Made the Story of Cosmetics
August 4th, 2010, posted by Annie Leonard
Excerpt of article written by Annie Leonard & Stacy Malkan for the Huffington Post
What a couple of weeks it’s been! More than 200,000 of you have watched the Story of Cosmetics since its launch July 21, and we’ve received an outpouring of support — from cancer survivors, salon workers who’ve been harmed by chemical exposures on the job, green business owners and people around the world who are thanking us for raising the debate about toxic chemicals in the shampoos, deodorants and lotions we rub on our bodies every day.
The introduction of the Safe Cosmetics Act on the same day as the film premiere provides a vehicle to organize this energy into action. There are real opportunities ahead to shift the $50 billion beauty industry in a safer, more sustainable direction‘