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WTTC Regional Reports 2012

_MG_4542WTTC Regional Reports 2012 cover the following areas: Africa, APEC Region, Americas, Asia Pacific, BRIC, BRIC and N11, Caribbean, Europe, European Union, Latin America, Mediterranean, Middle East, N11, North Africa, Northeast Asia, North America, Oceania, OECD, Other Oceania, Southeast Asia, Sub-Saharan Africa, South Asia and World.

Follow this link to download WTTC Regional Reports 2012.

About WTTC
The World Travel & Tourism Council (WTTC) is the forum for business leaders in the Travel & Tourism industry. With Chief Executives of some one hundred of the world’s leading Travel & Tourism companies as its Members, WTTC has a unique mandate and overview on all matters related to Travel & Tourism.
WTTC works to raise awareness of Travel & Tourism as one of the world’s largest industries, supporting more than 258 million jobs and generating 9.1 per cent of world GDP.

About WTTC research
Measuring the size and growth of the Travel & Tourism sector around the world is challenging, but it is critical for an understanding of its economic contribution. WTTC has developed a complex methodology for producing consistent, comprehensive and comparable estimates for Travel & Tourism’s economic impact across the world, incorporating and compatible with the Tourism Satellite Account: Recommended Methodological Framework (TSA:RMF 2008) approved by the United Nations Statistics Division.
Over the past 20 years, and along with research partners Oxford Economics, WTTC has continually reviewed and enhanced its methodology, developing a system for producing estimates for the economic contribution of Travel & Tourism to 181 countries, 20 regions and the world overall.
These are not strictly Tourism Satellite Accounts (TSAs) – and are not intended to replace country TSAs – but the estimates are derived from official country TSA statistics, where available, as well as other published data, and are complemented by economic modelling, which allows for cross-country benchmarking. For those countries for which no relevant statistics are available, this research provides a starting point for understanding the direct and indirect economic impact of Travel & Tourism and, ultimately, for better long-term planning.

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Posted in Africa, Americas, Asia, Asia Pacific, BRIC, Caribbean, Central America, Development, East Asia, Europe, Market knowledge, Middle East, N11, North Africa, North America, Northeast Asia, Oceania, Performance and management, Policy, Sale and marketing, South America, South Asia, Sub Saharan, World.

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